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10 March, 2022

What is meant by sales mix? What assumptions are casually made concerning sales mix in cost-volume profits (CVP) analysis

 Sales mix is the components of Cost volume profit analysis.

CVP analysis expands the use of information provided by breakeven analysis.

Assumptions:

1. The behavior of both costs and revenue is linear throughout the relevant range of activity.

2. Costs can be classified accurately as either fixed or variable. 3. Changes in activity are the only factors those affects costs. 4. All units produced are sold.

5. When a company sells more than one type of product, the sales mix will remain constant.

Applications:

CVP simplifies the computation of breakeven in break-even analysis and more generally allows simple computation of target income sales. It simplifies analysis of short run trade - offs in operation decisions.

Limitations:-CVP is a short run marginal analysis, it assumes that unit variable costs and unit revenues are constant which is appropriate for small deviation from current production and sales and assumes a neat division between fixed costs and variable costs through in the long run all costs are variable. For longer term analysis that considers the entire life-cycle of a product one therefore often prefers activity-based costing.